As email marketing continues making a comeback, marketers need tracking tools to monitor engagement, gather other valuable insights, and harvest other email tracking benefits. People can also use email trackers for non-commercial purposes in education, government, and personal communication.
However, choosing the best email tracker for personal or commercial use can be challenging due to the saturation in this field. You need secure, affordable tools that are also easy to use.
In this article, we’ll discuss the best free email tracker for Gmail. Compare with other similar trackers to know if you are getting your money’s worth.
Free Email Tracker for Gmail by PandaDoc
This tool is the best email tracker in terms of usability and compatibility. Any user can install Free Email Tracker on their Gmail regardless of their technical expertise. And the extension is compatible with every device that supports the Chrome browser.
Here are the main benefits of using Free Email Tracker:
- Enjoy free and unlimited email tracking.
- Toggle tracking on or off at your convenience.
- Analyze performance with up-to-date insights.
- Enjoy a 100% ad-free experience.
With the Free Email Tracker extension, you can also monitor when your email gets opened and how many times the recipient opens it. This PandaDoc extension integrates seamlessly with your Gmail. As a result, you can increase deliverability oversight and achieve your marketing targets.
Follow these steps to install Free Email Tracker for Gmail:
Step 1. Install the extension from the Chrome web store.
Step 2. Compose your emails and send them as usual.
Step 3. Go to the “Sent” folder to see which emails have been opened.
One of two ticks (✅) means it hasn’t been opened.
Two ticks (âś…âś…) means it has been opened.
By hovering over the (âś…âś…) icons, you can also see when and how often your emails have been opened.
Mailtrack
As the name suggests, Mailtrack is a tool that monitors when your sent emails are opened. The app provides data about the number of messages sent, the percentage of reads, and the number of clicked links.
Mailtrack also works on Gmail, and you can get the Chrome extension for free on mobile and desktop. But to use advanced analytics, you’ll need to get the premium version for $4.99 per month.
Google Analytics (GA4)
You can also track your email activity using Google Analytics. However, this solution requires an in-depth understanding of the mechanics behind the freshly-released GA4 as well as other programming languages.
To monitor user activity, create a trackable URL and customize it to monitor specific user actions like opens and clicks. It is totally free to use.
Mailtracker
Made by Hunter.io, this tracking tool is a Chrome extension that allows you to monitor who opened your email. Mailtracker shows you when the message was accessed and the user’s device.
Yesware
Yesware is a tool for monitoring activity in Gmail and Outlook. The extension works on Firefox and Chrome. Unfortunately, Yesware only offers a paid plan, which will set you back $12 monthly.
Snovio
Snovio is an email tracking solution that uses a color-coded system to display engagement activity. The green label is for clicks, the white label signifies unopened messages, and the purple label means the email has been opened. The app is also free for Gmail and G Suite, and it works on Chrome.
Benefits of Using an Email Tracker
Companies and individual users rely on the best email-tracking software for the following reasons:
- It increases deliverability. Keeping an eye on how mail recipients interact with your email enables you to change the content in order to improve deliverability. This will help keep your domain address away from junk and spam folders.
- It boosts marketing returns. Mail trackers can show you when people are most likely to open an email, as well as the device from which they will view it. This information will help you optimize your marketing and retargeting campaigns to increase engagement and conversions.
- It tells you when to follow up. When sending a time-sensitive correspondence, the tracker can help you confirm if the intended recipient has seen it in order to know when you can send them a follow-up.
- It helps you monitor bulk emails. Free Email Tracker, for example, enables you to track specific bulk email recipients.
Conclusion
Email trackers enable you to monitor when a recipient has opened your email. With free monitoring software, you can gather engagement analytics in real-time to know when to follow up. By harnessing the data collected, you will know the best time to send emails to guarantee a high open rate.
FAQs
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PandaDoc’s Free Email Tracker is the best mail tracking solution for Gmail. This tool allows you to monitor who opens your email and when. Free Email Tracker is also free to set up on any device that supports the Chrome browser.
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Gmail tracking app gathers and sends metadata from both email recipients and receivers. This metadata comes from tracking pixels within the email as well as adding UTMs and trackable links to the copy. By monitoring this metadata, the tracker will be able to generate a read receipt whenever the recipient views the message or clicks on the attached link.
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Free Email Tracker for Gmail is the best free email tracker because it gives you access to unlimited tracking for no cost. You can monitor engagement data from as many recipients as possible without worrying about ads.
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Yes, you can track emails legally in most countries, but there are some noteworthy exceptions. The tracking software should not be able to view the contents of the recipient’s inbox — that would constitute an invasion of privacy. Also, the person using the tracking tool should always make the recipients aware by putting a label on the email.
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Free Email Tracker allows you to track as many emails as you want for free. You just need to install the extension and activate it on any contact you intend to monitor.
