How to Send an Email to Multiple Recipients Individually

Sales and marketing involve reaching out to contacts about your products or services. To make this happen without having to send each message manually, you can use personalized mass emails.

However, as opposed to blast emails, sending mass emails to multiple recipients requires using modern bulk messaging tools to personalize the message to specific audiences. You’ll also need to monitor when they open the copy.

In this article, you will learn how to send the same email to multiple recipients separately on Gmail and other email platforms. You will also learn how Free Email Tracker can help you confirm delivery and track engagement.

Four Reasons to Send Mass Emails

Individuals and businesses still rely on mass emails for effective communication. Here’s why:

Target specific audiences

Marketing campaigns allow you to send bulk emails to segmented contact lists based on demographics, gender, or interests. That way, you’ll be able to personalize the copy to specific audiences within your lists of contacts.

Marketers can also use this medium to contact loyal customers about new features and offers. In schools, teachers can also send bulk messages to share important announcements with students.

Increase engagement

Your customer base determines the success of your company or organization. So, customers must be consciously integrated into the events and latest trends in your business. 

Sending mass emails in the form of newsletters and updates keeps customers in the loop and encourages them to engage with your brand. 

Increase conversion rates

Email marketing still generates high conversions. According to Mailmunch, sending mass emails can result in up to 7% conversion rates. That’s because this communication medium allows you to send targeted messages to an extensive group of people who are more likely to express interest in your company’s products or services.

Personalize the message

Mailing your customers based on their demographics lets you build a lasting relationship with them. Mass emails help you adopt a different tone to keep your brand relevant and relatable across age groups and interest zones.

In academia, lecturers can contact different sets of students without having to write a specific message for every one of them.

How to Send an Email to Multiple Recipients Individually

Sending an email to multiple recipients is one way to get messages across to relevant parties quickly. 

Here are trusted ways to send mail messages to multiple addresses separately:

Using BCC in Gmail

Blind carbon copy, commonly known as BCC, is a feature that allows you to send emails privately to someone without the knowledge of other recipients copied in the mail. The BCC field in Gmail is used to message recipients that need to be aware of the conversation.

When you BCC someone, it’s expected that they won’t respond since they were not part of the recipient group you are addressing directly with the emailed notification or conversation in the first place (the person BCC’d is just being informed of what’s happening, unbeknownst to others in the email). 

BCC is also effective for personalized messages, especially when emailing a large number of strangers simultaneously.

Let’s assume you have a special guest attending your event who wouldn’t like their personal contact put out there. In this scenario, you can send the email to yourself and BCC everyone else.

For mass emailing with Gmail, follow these easy steps:

1.  Sign into your Gmail account.
2. Open a new email and compose the message you want to send.
3. Click “BCC” at the top-right of your Compose window.
4. Add all the email addresses to which you need to send the message.
5. Add an email address in the “To” field. Since your email must be sent directly to someone, you need to enter a primary email address; here, your own will suffice.

Using bulk messaging services

You can use bulk messaging services to send mass emails individually. Regular mail clients like Gmail and Outlook are limited in this regard, so you need bulk email service providers like MailChimp to reach more audiences.

These bulk senders allow you to optimize your marketing campaign using automation, email monitoring tools, and third-party apps. Bulk messaging services also use advanced activity tracking to show how recipients interact with your mail copy.

Additionally, you can choose custom templates for faster optimization. You might need to pay for a premium package to access these advanced features.

How to Know if Your Recipients Have Viewed Your Email

After you send mass emails individually on Gmail, you can tell if the recipients have opened your message with the help of plugins and tracking software. 

Free Email Tracker for Gmail is a Chrome extension that lets you know when and if an email has been opened. It is perfect for tracking email engagement as well as boosting partnerships and sales follow-ups. This add-on also provides insights into how many times the message was opened and the last time it was viewed. 

With Free Email Tracker, you can improve deliverability, know when to follow up, and access performance data. This free Chrome extension is great for salespeople, marketers, and content creators who send mass messages to multiple recipients. 

Conclusion

With Gmail and bulk mail services, you can email many recipients at once without anyone knowing who else is receiving it. Such privacy is essential for businesses and non-commercial institutions that regularly send emails to several people at once.

You can either BCC your contacts within Gmail or get a paid email service provider to manage your newsletters and updates. And if you’re curious about who has opened your emails, Free Email Tracker can grant you access to more in-depth analytics.